The FSA Group
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Helping you make sense of Social Media

Millions of online conversations are taking place every day and some of them are about YOU and YOUR Products and Services. The FSA Group can tell you what it all means...to your brand, to your future marketing campaigns and more.

Social Media Monitoring is quickly becoming a must-have service in this digital world.

The FSA Group can provide you with real-time and historical consumer sentiments about your company, your products and your image on hundreds of social media sites.

Being in-the-know allows you to capitalize on consumer trends as they form, respond quickly to negative sentiments and identify new advocates. Armed with this information, you can maximize future media buys and better understand how to optimize Search Engine Management.

Product Benefits

  • Identify new company or brand advocates
  • Maximize future media buys
  • Capitalize on positive sentiments
  • Ability to integrate with traditional media channels
  • Identify brand influencers
  • Conduct Market Research
  • Identify new channels of communication
  • Respond quickly to any negative sentiments
  • Assist with Search Engine Management

This subscription-based service puts you in the driver seat to measure and track what is most meaningful to you and your marketing team.

Product Features

  • Search Flexibility - You can search by keyword, product name, competitor name, geographical location and use boolean search operations such as: AND,OR,NOT to further define your search.
  • Historical Analysis - Access to over 13 billion historical conversations that date back to Fall 2007.
  • Drill-down Reporting - Fully integrated and customizable reporting with drill-down functionality based on domain name, author, date ranges, etc.
  • Translation functionality for foreign languages.
  • Quick Time to Market – Product setup and deployment can be done in less than 24hrs.
  • Reporting Dashboards – Summary reports available for each of your search criteria/category
  • Region Annalysis with Map Overlay – Ability to identify where the conversations are taking place
  • Enhanced Reporting Functionality – Ability to export to excel, txt, html and email summary reports automatically
  • Built-in Workflow – Ability to delegate specific conversations/items to different user groups (i.e customer call centre)